Press Release

The Natural Dentist Chooses CoreWeb, Inc. To Create New Website for its Relaunch

Woburn, Mass., July 15, 2005 – CoreWeb Inc. today announced that The Natural Dentist has chosen CoreWeb to create a new website for their new product design.

The Natural Dentist was the first oral care company founded to address oral health with whole body health in mind. The Natural Dentist product line offers clinically-proven botanically-formulated oral care products that promote healthy gums and provide a safe and healthy alternative to today’s mass-market prescription and over-the-counter products, many of which contain alcohol, harsh chemicals, preservatives, and artificial dyes, flavors and sweeteners.

The Natural Dentist is engaged in a number of strategic initiatives. This includes rebranding its product line and their identity in the marketplace. CoreWeb will work closely with thenatrualdentist.com to re-develop the site’s architecture using ASP.Net. This allows the site to become a vehicle for their new product design and corporate identity.

“CoreWeb welcomes the opportunity to work closely with The Natural Dentist as a technology and thought partner to plan and implement an overall strategic web presence that best serves its long term goals” said John Whalen, president of CoreWeb. “We are delighted to encounter a client of such high integrity with such an energizing vision, outstanding product line, and compelling business model.”

The Natural Dentist deal highlights CoreWeb’s “Web-Smart” Design. By implementing this, thenaturaldentist.com becomes a vehicle for their new product design and corporate identity. The site reflects the uniqueness of the company but more importantly, its product. In turn, there is a greater market perception based on the brand strength and personality that ultimately will increase sales.

About CoreWeb, Inc.
CoreWeb, Inc. is based in Woburn, Massachusetts and is a full service web development and consulting practice with a talented staff of professionals able to provide the full spectrum of web services from business process consulting, design, development, hosting, email, to internet marketing. Based in the Boston area, we focus on applying our substantial web expertise to help businesses progress and grow.

For additional information about CoreWeb, Inc., visit www.coreweb.com.

2005 CoreWeb, Inc. All Rights Reserved.